Free creates your AI Page. Advantage keeps it monitored, updated, and improving every week.
Strengthen your AI Page every week.
Your free Identity Record builds the source truth. IdentityRecord Advantage keeps your AI Page monitored, improved, and alive over time: Identity, Understanding, Proof, and Consistency.
And the Identity Record underneath stays yours, ready to keep growing as AI, agents, blockchain, and modern search evolve.
IdentityRecord Advantage is the platform layer inside Managed IdentityRecord, the hands-on service where our team builds, publishes, and maintains your AI Page for you.
Oak & Lotus Yoga
Yoga Studio · Austin, TX
IR-059158 · identityrecord.com/identity/IR-059158
This is what AI evaluates before it recommends you.
How AI decides
AI reads Local Trust Signals before it recommends a business.
Every customer query through ChatGPT, Google, and other AI systems is evaluated against four classes of signal: Identity, Understanding, Proof, and Consistency. Businesses with strong, verified, machine-readable signals across all four are easier for AI to trust. IdentityRecord gives you the asset. IdentityRecord Advantage strengthens those signals over time.
Without IdentityRecord
With IdentityRecord Advantage
Under the hood
Beneath each class is a taxonomy built for your industry.
Local Trust Signals are the public language. Beneath each class is industry-specific structure that decides what AI can actually read about your business. A roofer is described in roofer terms. A dentist in dental terms. The depth is what makes the four classes more than labels.
We call this depth Local AI Taxonomy. It is the architectural foundation behind the four classes and the reason every module in IdentityRecord Advantage is built for your specific industry.
What you get
Six modules that strengthen your four classes of Local Trust Signal
IdentityRecord Advantage gives you six modules that strengthen the four classes of your Local Trust Signals. Each module strengthens one or more classes. Together they cover all four.
Every module is built with industry-specific prompts, vertical intelligence, and guided workflows. The system already knows your business type. You answer the questions. We structure the signals.
Industry Truths
Define your business
Strengthens · Understanding · Identity
Industry-specific structured truth prompts built for your business type. Not generic questions. We crawl your website, pre-fill what we can, and guide you through the rest with prompts and examples tailored to your category. A roofer sees roofing questions. A dentist sees dental questions. Each truth you confirm teaches AI something it cannot learn anywhere else.
FAQ Engine
Answer the questions customers ask
Strengthens · Understanding
We already know the questions customers ask before choosing your type of business. The system presents them to you with guidance and examples. You answer in your own words. Those answers become structured decision signals that AI uses to recommend you over competitors who left these questions unanswered.
Proof Engine
Prove your business is active
Strengthens · Proof
The system prompts you with exactly what to upload first: storefront, team, office, branded assets. These are the same photos Google requires for verification. Then it keeps prompting you with industry-specific activity suggestions. Log a job completed, a customer served, an event hosted. Every entry is timestamped and becomes a verified activity signal.
Identity Locker
Secure your credentials
Strengthens · Proof · Identity
The system knows what credentials your industry requires. An electrician sees "Contractor's License" and "Workers' Comp." A dentist sees "Medical License" and "DEA Registration." Upload the document. It stays private. The system generates a public trust signal: "Licensed: Valid. Insured: Active." We track expiration dates and remind you before they lapse. These are the same credentials Google requires for its Verified badge.
Mirrored Identity
See the gap between your truth and the public web
Strengthens · Consistency · Identity
Your Identity Record is rich. The public web is thin. Mirrored Identity shows you the difference. It compares what Google, Apple Maps, Yelp, and other authority surfaces currently show against your canonical identity data and tells you exactly where AI is seeing an incomplete version of your business. Google is the first surface we bring under your control.
AI Watch
Know how AI is representing your business
Strengthens · Consistency
IdentityRecord runs live checks across the questions real customers ask AI. We find where your business is understood, where it is misunderstood, and where it is missing entirely. Every result traces back to the identity data that supports it. You see what is strong, what needs work, and what we are improving now.
After you secure
What changes the moment you activate.
Your record goes live. You control the definition. The system starts identifying improvements. Every input strengthens a Local Trust Signal. Every signal makes you easier for AI to recommend.
Your identity goes live
A permanent, machine-readable record published at a public URL.
You control the definition
You define the business. You answer questions. AI reads the output you control.
The system identifies next moves
The system evaluates your record continuously and surfaces the highest-impact improvement. You approve at your own pace.
Your presence compounds
Every approval strengthens a Local Trust Signal. Competitors without owned records fall behind.
This is not a one-time setup.
The longer you have IdentityRecord Advantage, the stronger your business identity becomes.
Month 1
Business defined, questions answered, first activity recorded. You are live and machine-readable.
Month 3
Local Trust Signals accumulating across all four classes. Richer definition, fresher proof. AI sees a materially more complete business.
Ongoing
Your record is one of the strongest in your category. AI recommends businesses with the strongest Local Trust Signals.
You own the Identity Record. Always.
IdentityRecord Advantage ties the record to you. Your team or agency can operate the workplace without owning the Identity Record. If you cancel, your public record stays live.
OWNER
Permanent ownership. Full control over the Identity Record and who can operate it.
TEAM / AGENCY
Operate and strengthen the Identity Record. Cannot own or transfer it.
Getting started
Live in minutes, not weeks.
1
Find your business
Search for it. If public data exists, we already have a record.
2
Own and define
Take ownership of the record and describe your business in your own words. This becomes the canonical record AI reads.
3
Go live
Your record is published. Machine-readable. Discoverable by AI.
4
Get stronger
The system surfaces improvements that strengthen your Local Trust Signals. You approve at your own pace.
Why now
The shift is already measurable.
Independent research confirms what we built IdentityRecord to solve. The old discovery system is collapsing. The new one rewards businesses with strong Local Trust Signals.
1.2%
of local businesses are recommended by ChatGPT today.
SOCi 2026
45%
of consumers now use AI to find local services, up from 6% a year earlier.
BrightLocal 2026
~25%
decline in traditional search engine query volume.
Gartner 2026
$17.1B
projected GEO services market by 2034 (40.6% CAGR).
Dimension Market Research
1,200%
growth in AI chatbot traffic to retail since mid-2024.
Adobe Analytics
83%
of restaurants do not appear in AI recommendations at all.
SOCi 2026
The frame shift
This is not a visibility tool. This is eligibility infrastructure.
Visibility is a spectrum. You can always be a little more visible. Eligibility is binary. AI either reads enough Local Trust Signals to recommend your business, or it does not. There is no middle ground.
IdentityRecord is the eligibility layer for AI-era commerce. Your Identity Record is the proof that you qualify.
Managed IdentityRecord
Prefer we run it for you?
Advantage powers the identity work we do for early customers and agency partners. With Managed IdentityRecord, our team builds, publishes, monitors, and strengthens your AI Page directly, and reports on it every month. You stay the owner.
MANAGED IDENTITYRECORD
We build and manage your AI Page for you.
Six modules. One Identity Record. AI-readable. Owner-controlled. Compounds over time, with the Advantage platform layer included.
Managed availability is limited while we work hands-on with early customers and agency partners.